Our TEAM & PARTNERSHIPS
Our global partnerships are made of successful retail & consumer industry experts and Fashion & Beauty’s Top Executives.
Founding Partner & CEO
Simrita Dhillon, executed Italian Luxury Menswear Leader, Ermenegildo Zegna's Market Entry & Brand Management into India in 1999. She is India's first Luxury goods manager. She then followed it up by executing the Market Entry & Brand Management for Hugo Boss for the Franchisee partner, Bin Hendi Enterprises of Dubai.
From 2004 to now, Simrita has advised 12+ Global Fashion and Beauty Brands on their India Market Entry Strategy. Their combined retail sales today exceeds USD 100 Million+. She worked with the global retail legend, the late Marvin Traub (ex-chairman Bloomingdale’s) in 2007-2008. She then co-founded the contemporary women's wear brand GOLMAAL and was responsible for designing, merchandising & marketing mix. GOLMAAL became an “cult” Indie fast fashion brand in Mumbai for 12 years and came to be known for its cuts, quality & western designs. She created over 5000+ designs for GOLMAAL.
In 2013, she was nominated for the FORTUNE/US State Department Global women's mentoring program and paired with Sara Blakely, founder of SPANX as her mentor. She has completed the Goldman Sachs 10000 woman program for women entrepreneurs in 2019.
Simrita is a contributor for Vogue (India), Harpers Bazaar (India) & Fashion Magazine (Italy). She served as the guest editor, Vogue Men's Supplement, the precursor to GQ India. Simrita has strong & trusted relationships with India's Fashion Editors, Influencers & Fashion Stylists.
She divides her time between Mumbai & New York.
SDA BOCCONI Business School,Milan, Italy.
Focus: Fashion & Luxury Brand Management.
BeautyMatter, New York.
Texere Advisors, Singapore.
PartneR, SANDA JAPAN
Noriko launched ZARA in INDIA, the #1 International Fashion Brand by revenues. She opened the first 8 stores for Zara in India between 2010 to 2013 and held the role of Commercial Director. She was responsible for assortment planning, merchandise mix, pricing matrix, retail hires and training of staff and operations.
She has worked for the Inditex group for thirteen years and has set up over 40 stores for ZARA in Markets such as Japan, China, Korea and India.
She takes interest in sharing her experience of launching ZARA successfully in India as an advisor to SANDA’s fashion & beauty portfolio.
She is based in Japan & speaks fluent Japanese & English.
TEAM SANDA 2019
Kaustubha is currently pursuing his International Master in Business, from SDA Bocconi Asia center, which is the only off shore campus of SDA Bocconi, Milan, Italy. He is also the Student Placement coordinator of the IMB Batch at SDA Bocconi Asia Center. Prior joining to this program, he was working in a consulting role with Risk Advisory Services (TMT-IA) team with Ernst & Young LLP, focusing on telecommunication sectors.
Kaustabha has been interning on live projects at SANDA in the fashion & Beauty space, and has built a team of SANDA’s ‘boots on the ground’ research team gathering real time information on consumer pulse in Fashion & Beauty.
SDA BOCCONI ASIA CENTER, International Master
Prasant is a finance and analytics professional with experience at firms across geographies. Starting his career as a fixed income trader, he moved on to management consulting, where he worked with multiple Fortune 500 companies, SMBs and not-for-profit organizations.
He has a BA from De Montfort University, and an MS from New York University.
His interests lie in using Machine Learning and Artificial Intelligence in the areas of finance and marketing.
Dr Paolo Fontanelli
Paolo has more than 20 years experience in the fashion Industry. He recently served as Global CEO of the MCM brand. Previously he was Group CEO at Furla and Chief Financial officer of the Giorgio Armani group. He also served as President & CEO of Giorgio Armani Hong Kong & Greater China.
Paolo holds Honors in Physics from University of Florence and an MBA from Bocconi University.
He is specialized in Advanced Management at Harvard Business School.